There’s no better way to step up your business game than to be active on Instagram. The platform is constantly making improvements, so individuals and businesses can get more out of it. Plus, there are tactics, aside from Instagram itself, to increase organization, engagement and visibility. Explore these tools and tips, and see which ones work best for you and your business.

Keep in mind that when choosing photos to repost to your account, it’s important to stay aligned with your theme and aesthetic. You’ll want to choose photos that are a natural fit and have a similar color scheme and editing style to your own feed. When someone is looking at your Instagram feed, it shouldn’t be too obvious which posts are yours and which photos are UGC that you curated.
Getting noticed on Instagram can be one of the biggest game-changers out there to help your business take off. Gaining likes and follows helps spread awareness of your brand and reach potential customers. The popular image-sharing site boasts over 1 billion users, with over 500 million daily active users. Anyone and everyone are on Instagram, and with all of those people out there sharing and commenting on posts and pictures, you’d think gaining followers would be a piece of cake. But, like most things in life, building a well-established social media presence takes patience and determination. Even the experts say it’s hard work. According to Social Media Growth Specialist, Talia Koren, building a healthy following on any social media platform is a huge commitment, and gaining those precious likes and follows takes strategy, skill, and plenty of time.
×