Review sites like Yelp, Google Business, and Trip Advisor are no longer the only place where customers can leave their opinions. An Instagram account with a lot of followers is kind of like a business’s Yelp profile with a lot of positive reviews. After all, people who follow your page have signed up to see your content, and therefore your products, in their news feed every day. Odds are, they think pretty highly of your business! When potential customers see a large number of followers and high engagement on your posts, the effect is the same as seeing a lot of positive reviews. Obtaining followers makes your products and services appear high-quality to consumers and serves as a way to improve your rating among your competition.
We have dedicated a whole blog to helping social media enthusiasts to grow their Instagram followers. The strategies in the blog can help you get tons of free followers within just a week. It only requires a little bit of work to get started. Click on the link here to visit the blog. We have other valuable posts on growing your business with Instagram so be sure to come back.
While hopefully your industry isn’t that strict, the fact of the matter is new business accounts, and by association, new businesses, have a really hard time getting seen. It’s a little-known trick, but plenty of companies have already purchased Instagram followers. That’s right, restaurants, athletes, clothing brands, and even politicians have all bought followers for their accounts and have seen amazing results. By spending a small portion of your marketing budget on Instagram followers, you are pretty much doing the same thing as paying to promote a post on Instagram. The difference is, your money goes much farther when you buy followers because you are certain to receive the amount you purchase. When you boost a post, the best you can do is hope to reach a couple hundred followers, and results are not guaranteed.
Having regular guest segments is an awesome way to bring both variety and consistency to using Instagram Stories for business. To try it out with your own business: you can choose someone from your company for a “day-in-the-life” story, or you can partner with other businesses in your industry to swap stories for the day. It will help vary your content and keep your customers coming back for more.
Instagram users are active at all times of the day. However, there are a handful of optimal times to post on Instagram. For peak engagement, the best times to post are Mondays and Thursdays at any time except between 3:00 p.m. and 4:00 p.m. This is for the time zone of your target audience. Many users tend to engage with more content during off-work hours on weekdays.
The reality is that influencers with hundreds of thousands of followers often lead lives that aren’t exactly “normal.” And if you compare them with someone who has 5000 to 15,000 highly-engaged Instagram followers, who likely isn’t paying their rent from cashing in on Instagram sponsorships... Well, it’s just way more relatable to the everyday consumer!
Getting noticed on Instagram can be one of the biggest game-changers out there to help your business take off. Gaining likes and follows helps spread awareness of your brand and reach potential customers. The popular image-sharing site boasts over 1 billion users, with over 500 million daily active users. Anyone and everyone are on Instagram, and with all of those people out there sharing and commenting on posts and pictures, you’d think gaining followers would be a piece of cake. But, like most things in life, building a well-established social media presence takes patience and determination. Even the experts say it’s hard work. According to Social Media Growth Specialist, Talia Koren, building a healthy following on any social media platform is a huge commitment, and gaining those precious likes and follows takes strategy, skill, and plenty of time.