Managing a business takes a lot of hard work and energy. Countless tasks need to be completed to keep operations running smoothly, but there are only so many hours in the day. We’ve already talked about the amount of time it takes to build a healthy Instagram following, and chances are, you have a whole laundry list of other, maybe more important, business tasks that need to get done. You could hire a social media manager to take care of your profile, but that would mean shelling out upwards of $50,000 per year for their salary and benefits. If you buy Instagram followers, you save yourself the money and resources it would take to hire someone or grow your account on your own. This frees up valuable time in your day, allowing you to better focus on important company goals.

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Finding the right influencers for your Instagram marketing campaign can be a big challenge, but creating clear goals helps. For example, if your goal is to rack up a lot of engagement, it might make sense to partner with micro-influencers with smaller audiences but higher engagement rates. If you’re trying to increase your brand awareness, metrics such as reach and traffic will be more useful.

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It’s the sad truth that most new Instagram profiles have a hard time getting noticed before they are able to gain a significant following. In some professions, like the fashion industry, models won’t even be considered for hire if they don’t have a certain number of followers. The reason being, most brands want to hire people who are well-known in their field for that kind of work. This can put up-and-coming models at an extreme disadvantage when trying to get discovered.
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