It’s actually pretty simple. All it takes is 60 seconds of your time to answer a quick survey (if you qualify) or give Mr. Insta some love on social media yourself. Just like or follow them on three of their social media profiles like Facebook or Google+. Within 24 hours they’ll deliver free Instagram followers to your account, no questions asked.
Writing several drafts and ask your friends or co-workers for their opinion. Yes, your content should be timely, but it should also be engaging. Instagram recently changed its algorithm to organize each user’s feed to show what they’ll likely find engaging. The visibility of each post will depend on the number of likes and comments it receives. Take the time to create content that will delight and engage your customers.
Having regular guest segments is an awesome way to bring both variety and consistency to using Instagram Stories for business. To try it out with your own business: you can choose someone from your company for a “day-in-the-life” story, or you can partner with other businesses in your industry to swap stories for the day. It will help vary your content and keep your customers coming back for more.
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Invite audiences to ‘find out more’ on Instagram: If you have a platform, like YouTube, for example, that’s really thriving with an engaged audience, you can use this follower-power to invite audiences to check out your Instagram feed, especially if you’re sharing something exclusive there. For example, if you are a fashion brand, you could share a preview of your new collection on YouTube and invite your viewers to check out the big reveal of the whole collection on Instagram Stories on a specific date.
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The contest could be something like the best vacation pictures where your tour company awards winners with a full pain hiking trip. It could be the best bikini pictures where your fashion store awards the winners with a set of new lingerie. Contests can be anything to excite your followers and get them talking about your brand. To qualify for the competition, you can ask new users to follow you or use your hashtags in their posts.
If you’re still having trouble, another option is to research your competitors. Go to your competitors’ profiles and click on their “Followers.” You’ll be able to see the whole list of users who follow them. (Note: we don’t recommend simply going through this list and following each one. Instead, use this information to build a strategy to capture their attention organically).
Instagram users are active at all times of the day. However, there are a handful of optimal times to post on Instagram. For peak engagement, the best times to post are Mondays and Thursdays at any time except between 3:00 p.m. and 4:00 p.m. This is for the time zone of your target audience. Many users tend to engage with more content during off-work hours on weekdays.
On your Instagram feed, you can like, comment, and message posts. You can also save them, using the ribbon icon in the right corner. When you tap it, you’ll see Save to Collection pop up along the bottom of the post. If the image or video you’ve saved falls into a collection, such as UGC content or inspiration, you can create a collection for that content.
With the growing importance of social media for businesses, account performance has become a deciding factor for whether customers want to do business with you. If your business profile has a large number of followers, it will appear to customers that your company has been around a while and knows what it’s doing. Companies with few followers and low engagement seem inexperienced and customers might decide against buying your product. Getting additional followers makes your profile look more professional and betters your chances of gaining real customers.