(When you upload your edited photo to Instagram, it’ll automatically crop your photo into a square. To change it back to the original width, press the icon the two outward facing arrows.) At this stage, you can add additional Instagram filters — but don’t go too crazy. Each Instagram filter has its own personality that can drastically change a photo.
Invite audiences to ‘find out more’ on Instagram: If you have a platform, like YouTube, for example, that’s really thriving with an engaged audience, you can use this follower-power to invite audiences to check out your Instagram feed, especially if you’re sharing something exclusive there. For example, if you are a fashion brand, you could share a preview of your new collection on YouTube and invite your viewers to check out the big reveal of the whole collection on Instagram Stories on a specific date.
When you supplement your account with a large number of followers, people will start to take interest and follow your account. What this means is that there are increased chances for engagement with your brand as well. People from your follower list will reach out in an attempt to try and connect with you. And your content will get the recognition it deserves.
Having regular guest segments is an awesome way to bring both variety and consistency to using Instagram Stories for business. To try it out with your own business: you can choose someone from your company for a “day-in-the-life” story, or you can partner with other businesses in your industry to swap stories for the day. It will help vary your content and keep your customers coming back for more.
Not only does this cut the time you spend writing your hashtags and captions, but it can help increase the reach of your posts as well. Plus, since the Instagram algorithm favors posts with specific, relevant hashtags, a great strategy is to create multiple Saved Captions with different hashtag blocks and to switch them up based on what you’re posting.
And don’t worry if you’re not an Instagram giant like Starbucks yet, even smaller brands under the 10k mark can still benefit from collaborations. Instagram Stories takeovers, co-written blog posts or eBooks and co-hosting Instagram live sessions and IGTV videos are easy and quick ways to create a co-marketing campaign that could make a real difference to your followers this year.
Before you really start trying to boost them Instagram followers it’s a good idea to already have around 15 posts, this way when someone visits your profile they will see a full screen of photos and not just a small handful. GrabFreeFollowers recommends trying to post every day or two, this helps to keep your audience engaged with your profile. If posting every day or two is hard then use a tool like Later to schedule your posts.
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It’s the sad truth that most new Instagram profiles have a hard time getting noticed before they are able to gain a significant following. In some professions, like the fashion industry, models won’t even be considered for hire if they don’t have a certain number of followers. The reason being, most brands want to hire people who are well-known in their field for that kind of work. This can put up-and-coming models at an extreme disadvantage when trying to get discovered.
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