Finding the right influencers for your Instagram marketing campaign can be a big challenge, but creating clear goals helps. For example, if your goal is to rack up a lot of engagement, it might make sense to partner with micro-influencers with smaller audiences but higher engagement rates. If you’re trying to increase your brand awareness, metrics such as reach and traffic will be more useful.
#1 Instagram Marketing: A Preface #2 Why Instagram Marketing is Key to Ecommerce Success #3 The Instagram Algorithm #4 Identifying Your Goals and Objectives #5 Setting Up Your Instagram Business Profile #6 Optimizing Your Instagram Profile #7 Building an Instagram Content Strategy #8 Instagram Stories for Business #9 How to Use Instagram Live for Business #10 How to Use IGTV for Business #11 Running an Influencer Marketing Campaign #12 Growing Your Instagram Followers #13 How to Track Your Instagram Analytics #14 Proven Instagram Marketing Campaigns #15 Tips for Effective Instagram Marketing #16 Conclusion Share on Facebook Share on Twitter Share on LinkedIn Share on Pinterest Share on Google Share on Email
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It’s the sad truth that most new Instagram profiles have a hard time getting noticed before they are able to gain a significant following. In some professions, like the fashion industry, models won’t even be considered for hire if they don’t have a certain number of followers. The reason being, most brands want to hire people who are well-known in their field for that kind of work. This can put up-and-coming models at an extreme disadvantage when trying to get discovered.